A modern graphic design studio focusing on creation with intent.

I’M SARAH — Digital designer & creative soul. I’m a detail-oriented artist, lover of fun fonts, poster creation + music. 8+ years experience.

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RESUME

SKILLS: Adobe Creative Suite, Video Editing + Design, Photography, Illustration, Social Media Campaigns + Marketing.
EDUCATION:
Media Fundamentals - Sheridan (Oakville) 2014

  • Freelance Graphic Designer
    January 2021 - current

    • Worked closely with Marketing + Social Media teams to design creatives for hundreds of artists and events

    • Ensured final graphics and posters are visually appealing and on-brand

    • Produced and edited 15-60 second videos to be advertised on YouTube, Facebook, Instagram, and TikTok

  • Freelance Graphic Designer
    January 2020 - current

    • Designed creatives for hundreds of artists and events

    • Designed the visuals for multiple seasonal campaigns

    • Conceptualized and executed design templates to be used weekly throughout the companies social media platforms

    • Produced and edited 15-60 second videos to be advertised on YouTube, Facebook, Instagram, and TikTok

  • Graphic Designer
    January 2019 - January 2023

    • Translated creative direction into design deliverables

    • Concepted and designed emails, social media posts, online advertisements, and banners to promote marketing objective

    • Produced and edited 15-60 second videos to be advertised on YouTube, Facebook, Instagram, and TikTok

  • Social Marketing and Brand Communications Director
    January 2016 - February 2019

    • Planned, designed, implemented and monitored social media marketing campaigns

    • Managed all social media accounts

    • Set and managed the marketing communications budget

    • Utilized technical photography techniques such as depth of field, shutter speed, lighting, and composition to capture high-quality images of landscaping job from start to finish

    • Created graphics and advertisements for brand

  • Founder
    January 2017 - current

    • Tailored branding packages for 50+ businesses

    • Developed over 100 unique logos that successfully represented various brand identities

    • Stayed ahead of design trends, consistently incorporating modern elements into logo designs

  • Founder/Photographer
    January 2015 - current

    • Worked with 100+ clients from small businesses to private events & weddings, assessing customer needs and exceeding expectations

    • Edited images in post-production using the Adobe suite while incorporating customer feedback

    • Managed all aspects of the business

Sometimes words
speak louder than images.

 

“Sarah was fantastic to work with. I came across her Instagram account by accident, fell in love with her work and hired her right away. I had tons of questions and she was so kind and patient with me and always answered quickly and positively. I described to her the logo I was looking for and she nailed it! All we discussed after the logo was created was a couple of color options and it was done. I have suggested her to others and I would 100% use her again!”

— Grace K.
Wild Roots Apothecary

“Absolutely LOVED working with Sarah to design my new logo for my business Julie’s Sweet Petites! Her talent is beyond compare. She is so kind and caring and puts her heart and soul into creating a one of a kind design. I had no idea where to start, I just knew it needed to be updated. I don't know how she does it, but she knows exactly what I wanted even when I didn't! I will be recommending her impeccable talent to all my friends and family for their graphic design needs. I look forward to working with her in the future xoxo”

— Julie R.
Julies Sweet Petites

“Couldn’t be happier with the advertising content Sarah did for us! She designed various different ads for a promotion we were having (website landing page, social media content, flyer/brochures). The images were very professional and exactly what we had envisioned. From start to finish Sarah was a pleasure to deal with. She heard our vision and made it better than we had expected. We highly recommend SO Creative and will be using her again in the future.”

— mac power group inc.